Master programs and postgraduate courses in advertising trasfer to graduates with bachelor's or master's degree the skills needed to operate successfully in this sector which requires creativity and imagination but also deep knowledge of rules that is absolutely essential to acquire. Boys and girls interested in a career related to marketing but also in slogans, claims, promotional campaigns can become students of these graduate programs to learn how to implement strategies and advertising activities related to both brands, products or services activities of social interest. They are paths of improvement for men and women creative accounts of communication agencies whose job is to invent and design campaigns to promote effectively products and services of the customer.
Career opportunities
Graduates of the master's degree in advertising can play roles such as copywriters, graphic designers, art directors, brand and advertising managers, digital media and communication experts.
This course offers a strategic perspective on marketing management, a discipline that is increasingly being seen as critical to success in achieving business goals, and as a core function in many organisations.
Marketing Communications covers the selection and application of the main communication tools available to an organisation in pursuit of its marketing goals.
Richmond University’s MA in Advertising and Public Relations brings together practical skills and academic work. It is taught at our Kensington Campus in central London, the hub of the Advertising and PR industries.
The International Master in Marketing Management is a 12 month programme offered by POLIMI Graduate School of Management in collaboration with IBM, Nielsen and UM McCann, training in Marketing Management with a special focus on Digital Marketing, Big Data, Customer Experience.
The International Part Time MBA is the 20-month program taught entirely in English of POLIMI Graduate School of Management designed for talented professionals who want to acquire top managerial skills without interrupting their career.
The International Master in Media and Communication Management aims to uncover your potential and empower your skillset with the objective of taking on leading responsibilities in the media industry and reaching top management roles in Communication divisions.
The International Master of Science in Management offers you a top quality graduate education in Business
This course has been developed in close consultation with Cambridge University Press and other locally-based publishers such as ProQuest and Lutterworth's to meet the needs of those who wish to work in publishing.
This course has been developed in close consultation with Cambridge University Press and other locally-based publishers such as ProQuest and Lutterworth's to meet the needs of those who wish to work in publishing.
This highly innovative new course is developed in collaboration with the Media Diversity Institute.
The Master in Strategic Marketing Online offers graduates a qualification in global marketing skills, placing emphasis on career progression and a collaborative learning experience.
This course offers a specialist practice-based curriculum which embraces a variety of creative attitudes and practices ranging from painting, sculpture, installation, printmaking, digital media, photography to performance.
Students of the Master in Creative Advertising will focus on the development of different skills in copywriting, storytelling and art-direction, in order to design ADV campaigns.
Our MSc Marketing is designed to appeal to both students with prior knowledge of marketing and those who are new to the subject.
The MA International Media Business has been developed for recent graduates seeking a career working in traditional and new media organisations.
Your coursework in visual theory and the history of photography will be enriched by guided visits to research centers, performance spaces, audiovisual production facilities, publishing houses, theatres, artists’ studios, museums, and contemporary art galleries.
This course is designed to produce the future leaders of the Public Relations Industry. You will not only learn the practical skills required to embark on a career in PR but also the research and analysis skills that will help you get ahead.
This is designed for creative practitioners who wish to transform their visual practice through an engagement with print media.
This course is designed to explore and investigate issues and practices in graphic communication, as a means to enhancing professional understanding and academic scholarship in this subject.
This is designed for creative practitioners who wish to transform their visual practice through an engagement with print media.