MSc or Master of Science is a postgraduate academic degree. The master program usually involves subjects related to sciences, engineering or medicine and is addressed to graduates, boys and girls with bachelor's degree. Students follow lectures, examination and realize a final project to award the MSc or Master of Science and become men and woman with a career with a scientific or mathematical profile. MSc or Master of Science degree can be course-based, research-based, or more typically a combination of the two.
Master programs and postgraduate courses in advertising trasfer to graduates with bachelor's or master's degree the skills for a career related to marketing but also in slogans, claims, promotional campaigns. Boys and girls who become students of these specialization programs learn how to implement strategies and advertising actions applying to both brands, products and services in activities of social interest. these paths are courses for creative men and women and with great imagination, copywriters, graphic designers, art directors, advertising and brand managers, digital media experts.
The International Master in Media and Communication Management aims to uncover your potential and empower your skillset with the objective of taking on leading responsibilities in the media industry and reaching top management roles in Communication divisions.
The International Master in Marketing Management is a 12 month programme offered by POLIMI Graduate School of Management in collaboration with IBM, Nielsen and UM McCann, training in Marketing Management with a special focus on Digital Marketing, Big Data, Customer Experience.