Master in Digital Strategies Management for Cultural Heritage John Cabot University

The Master "Digital Strategies Management for Cultural Heritage" offers managerial education to graduates and young professionals in the fields of Humanities, Art History, Classical Studies and Architecture. The course aims at building the professional profile of the cultural manager. START: FEBRUARY 2020

Antonella Salvatore Website

The professional profile developed throughout the course is knowledgable in the fileds of traditional and technical art history and architecture, projects, events and museums management, innovation technology, digitalization of cultural heritage, and business development. The course is taught in Italian (80% of in-class lectures) and English (20% of in-class lectures)

Aims

All the activitiesof the course aim at developing a stimulating educational program which is shared with partner companies and organizations in order to foster the students' career path. 

The course is combined with in-class lectures, project works, and practical work experience at partner companies and organizations. 

The course is taught in Italian (80% of in-class lectures) and English (20% of in-class lectures).

The course includes the following modules: orientation to the job market, organizational variables, principles of marketing, traditional and technical art history and architecture, laws and regulations for the art world, museums and exhibitions, digitalization of the cultural heritage, cultural communication, digital fruition of the cultural heritage, marketing for the non profit sector and cultural leadership, english grammar and conversation, art english.

The Master "Strategic Marketing and Digital Communication" is Master S.I.M. (accredited and promoted by the Italian Society of Marketing).

John Cabot University is an American liberal arts university in the heart of Rome. Founded in 1972, John Cabot University is licensed by the Department of Education of the State of Delaware, accredited by the Middle States Commission on Higher Education, and authorized by the Government of Italy to operate as an American four-year university in Rome. Located in the heart of the Eternal City, John Cabot combines the best qualities of American liberal arts education, with the history and rich cultural heritage of Rome. There is no better way to prepare oneself for a successful and productive role in today’s global world than to choose an education mixing the wealth of a true international experience with the outstanding qualities of the U.S. university system. The future of the world points in the direction of globalization, of multicultural challenges, of the increasing demands of a highly technological work place.

  • International class
  • International faculty
  • Lessons in foreign language 20%
  • Traineeship at international companies

How to Apply

Candidates must submit to the Center for Professional & Continuing Education, via email to professionaledu@johncabot.edu, the following documents:

  • Application form (available on the website)
  • Curriculum Vitae
  • Copy of bachelor’s degree
  • Copy of transcript
  • Copy of passport or other relevant identification document

Selection is based on application's review, individual as well as group interviews, and motivation.

Criteria for assessing applications:
  • CV Screening
  • Motivation letter
  • References
  • Language test and/or interview
  • Logical, psychological and behavioral tests
  • Assessment interview
  • Motivational interview
  • Orientation meeting

How to Apply

Candidates must submit to the Center for Professional & Continuing Education, via email to professionaledu@johncabot.edu, the following documents:

  • Application form (available on the website)
  • Curriculum Vitae
  • Copy of bachelor’s degree
  • Copy of transcript
  • Copy of passport or other relevant identification document

Selection is based on application's review, individual as well as group interviews, and motivation.

Admission Requirements:
  • Bachelor
  • Equivalent qualification
  • Undergraduate
  • Unemployed
  • Professionals
  • Previous job experience
Maximum number of students admitted: 25
The tuition fee is 10.000 €. The Finance Office evaluates payment in installments. The university offers 5 partial scholarships for each course. The partial scholarship covers up to 50% of the tuition fee and is based on merit and need. Full scholarships are offered through INPS at www.inps.it.
Cost of the master: 10000 VAT free
Scholarships available
10 total coverage
5 partial coverage
I Master di I livello della John Cabot University consentono di entrare a far parte della community JCU in maniera completa e articolata. Coaching e Orientamento: il direttore del Centro di Alta Formazione e Avviamento alla Carriera, Antonella Salvatore, è a disposizione di studenti e futuri tali per un miglior orientamento prima e durante i Master, fornendo tutto il supporto necessario per l'orientamento nella propria carriera personale. Altri servizi utili: Segreteria Didattica,Centro di Avviamento alla Carriera,Alumni Network,Eventi e appuntamenti speciali, Library Frohring Library - La biblioteca d'Ateneo, Tiber Café - Caffetteria, Athletics - Palestra e attività sportive, Personal ID John Cabot e indirizzo e-mail.
  • Tutoring
  • Laboratories
  • Wifi access
  • Disability services
  • Canteen/Meal tickets
  • Sport activities
  • Cultural activities
Il Centro di Avviamento alla Carriera della John Cabot University promuove il collegamento tra gli studenti dell’ ateneo e le migliori opportunità di sbocco sul mercato del lavoro, grazie ad un solido servizio di orientamento professionale personalizzato, 3 Career Day all’anno e numerosi seminari ed eventi di orientamento al lavoro.Le prime settimane dall'inizio del Master prevedono lezioni di "Orientamento al lavoro" in italiano e in inglese: gli studenti saranno così preparati per i colloqui con le oltre 650 aziende e organizzazioni partner dell'Ateneo.Durante il percorso di studi, ciascuno studente potrà svolgere una o più esperienze di stage, così da poter applicare in azienda quanto appreso in aula durante le lezioni.Il Master non mira pertanto al solo conseguimento di obiettivi formativi accademici, ma anche all'incremento delle possibilità di sviluppo professionale del partecipante, orientandolo nel mondo del lavoro.

  • Job posting
  • Book and/or database of graduates
  • Polls about alumni careers
  • Multimedia resources: links/e-books
  • Dedicated office
  • Assessment tool (strenghts, weaknesses, attitude etc.)
  • Start-up support and mentoring
  • CV sending
  • Feedback monitoring
  • International opportunities
  • Companies presentations
  • Careerday
  • Careerday per area (finance, HR, etc.)
  • Support in CV writing
  • Identifying companies for traineeship
  • Orientation seminars
  • In-company training
  • Job hunting tecniques
  • Interview preparation
  • Coaching during company's interviews
  • Traineeship quality monitoring
L'impegno della JCU non termina quando si consegue il diploma: i nostri alumni hanno accesso per sempre ai campus, ricevono periodicamente posizioni di lavoro in Italia o all'estero dal Centro di Avviamento alla Carriera, inviti ad eventi e offerte personalizzate per la partecipazione a corsi, seminari e eventi esclusivi.
Activities related to Alumni Community:
  • Alumni association
  • Presence in social network
  • Alumni in the teaching body
  • Meetings with alumni
  • Workshops
  • Reunions
  • Polls
  • Yearbook
  • Access to bibliographic services
  • Lifelong mailings
  • Newsletter
  • Blog/Forums
  • Alumni Directory
  • Facilitations for executive programs
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John Cabot University

        Master in Digital Strategies Management for Cultural Heritage

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                    Provenance Students Worldwide:
                    Total:
                    15
                    Foreigners:
                    30%
                    Profession Teaching Staff:
                    15%
                    University professors
                    70%
                    Professionals
                    5%
                    Consultants/freelancers
                    5%
                    Managers
                    5%
                    Entrepreneurs
                    * The data could be related to the School and not to the Master