It emphasizes current developments in e-marketing strategies and changes in advertising and the use of media. This program equips graduates with the necessary tools, skills and mindset required to be effective international marketers.
Typical areas within organizations and roles that a student with a Reputation Management MBA can aspire to are those linked to:
- the strategic management of communications
- organizational reputation
- public relations
- crisis management
Reputation management graduates leave EU with a diverse skill set that will prepare them to protect and defend the reputation of their organization.