Gain in-depth knowledge of analytical and predictive modelling skills as well as management, communication and research skills.
In the era of Big Data, analytics is becoming a strategic necessity in virtually all areas of business and is an essential tool to drive real-time decisions, foster evidence-based decision-making and sustain competitive advantage.
Emphasis is placed on learning fundamental analytics techniques, such as statistical analysis, data mining, forecasting and regression, optimisation, simulation and spreadsheet modelling among others.
Aims
You learn how to apply descriptive, predictive and prescriptive modelling techniques to help organisations improve performance, explore alternatives, and anticipate and shape business outcomes in a rapidly changing environment. Upon graduation, you will be ready to start a fast-track career in a variety of industries and sectors including airlines, manufacturing companies, energy, healthcare delivery, banking, marketing and government.