MBA International Marketing EU Business School

The International Marketing MBA covers fundamental approaches of understanding markets, competitors, product portfolios and consumer behavior from an international perspective. It emphasizes current developments in e-marketing strategies and changes in advertising and the use of media. This program equips graduates with the necessary tools, skills and mindset required to be effective international marketers.

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 It emphasizes current developments in e-marketing strategies and changes in advertising and the use of media. This program equips graduates with the necessary tools, skills and mindset required to be effective international marketers.

Aims

Typical areas within organizations and roles that a student with a Reputation Management MBA can aspire to are those linked to:

  • the strategic management of communications
  • organizational reputation
  • public relations
  • crisis management

Reputation management graduates leave EU with a diverse skill set that will prepare them to protect and defend the reputation of their organization.

All applicants should submit the following documents_

  • Completed application form
  • 1 copy of bachelor’s degree from an accredited college or university and transcripts
  • Proof of English fluency: TOEFL score 213 (computer-based), 80 (internet-based); IELTS 6.0; CAE C; PTE 54; English native or equivalent*
  • 2 letters of recommendation (use of PPI recommended, see below)
  • 1 written or video essay
  • 1 copy of CV/résumé
  • 3 passport-size photos
  • Copy of passport
  • Bank letter certifying the applicant’s financial solvency

Criteria for assessing applications:
  • CV Screening
  • Motivation letter
  • References
  • Examination
  • Motivational interview

Applicants must also meet two of the following:

  • A minimum grade point average (GPA) of 3.0 on a 4.0 scale
  • A satisfactory score on the GMAT or GRE
  • 2+ years of professional work experience (may include military service)
  • An interview with the Dean
Admission Requirements:
  • Bachelor
  • Equivalent qualification
  • Previous job experience
Contribution to selections: YES
Maximum number of students admitted: 25
Cost of the master: Not declared
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EU Business School

        MBA International Marketing

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                    • Future editions departing
                    • Barcelona - Spain March 2, 2020
                    • Genève - Switzerland March 2, 2020
                    • Riviera-Pays-d'Enhaut - Switzerland March 2, 2020
                    • Oberbayern - Germany March 2, 2020
                    • Other editions
                    • Barcelona - Spain
                    • Barcelona - Spain
                    • Genève - Switzerland
                    • Genève - Switzerland
                    • Riviera-Pays-d'Enhaut - Switzerland
                    • Riviera-Pays-d'Enhaut - Switzerland
                    • Oberbayern - Germany
                    • Oberbayern - Germany
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                    Social stream

                    Provenance Students Worldwide:
                    Detail of origin:
                    Europe
                    20%
                    15%
                    15%
                    35%
                    15%
                    Gender:
                    35%
                    65%
                    Job Experience:
                    YES100%
                    NO0%
                    Age of participants:
                    • Under 25

                      10%
                    • 26 - 30

                      65%
                    • 31 - 35

                      20%
                    • Over 35

                      5%
                    Foreigners:
                    20%
                    Profession Teaching Staff:
                    60%
                    University professors
                    10%
                    Researchers/lecturers/visiting professors
                    10%
                    Professionals
                    10%
                    Managers
                    10%
                    Entrepreneurs
                    * The data could be related to the School and not to the Master