EMBA or executive master in business administration for graduates, young professionals, entrepreneurs, managers and consultants but also boys and girls who, after bachelor's or master's degree and a few years of career, wish to acquire managerial skills and leadership roles or successfully manage their own business.
Master programs and postgraduate courses in marketing for graduates with bachelor's or master's degree are specialization programs for boys and girls passionate about web, new media, copywriting but also the issues related to strategic or operational marketing. Students of these paths of improvement on issues such as advertising, brand strategies, campaigns and promotion are often men and women with a career already started by companies and communication agencies.